Capturing the Essence of Carmel, IN
As a newcomer to the local media scene, CLM faced the challenge of creating content that would not only resonate with the residents of Carmel but also attract a broader readership. The magazine needed to find a way to authentically bring the city's vibrancy to life, showcasing its unique attributes and fostering local partnerships.
To achieve these goals, CLM forged a partnership with Maverick, a digital marketing agency renowned for its creative prowess. Together, they embarked on a mission to produce striking visuals and compelling content that would encapsulate the spirit of Carmel. This collaboration resulted in exclusive photo shoots with notable city figures, including the Mayor, and iconic locations such as The Palladium and The Hotel Carmichael. These efforts not only elevated the magazine's aesthetic and editorial quality but also significantly boosted its growth and appeal. Businesses throughout Carmel are now eager to partner with CLM, recognizing the magazine as a key player in celebrating and promoting the city's unique lifestyle and opportunities.